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Discovering Portugal as a Tourist Destination (Theoretical-Practical)
Face-to-face Course
To develop a comprehensive understanding of Portugal’s tourism sector, including its key products, target markets, and lesser-known destinations.
To analyze the political and strategic management of a tourism destination.
To foster critical thinking about the organization and promotion of tourism resources for international markets.
To enhance students’ ability to work collaboratively under time constraints while solving real-world tourism challenges.
Teacher:
- Professor Vitor Sá
ISLA Gaia
Portugal
- April 14 -17 from 10:00 to 12:00
Room : 316
Working language: English
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